This Isn't just a Shop Anymore.

For 10 years, ajtouch.com was just an online shop. You came here, you bought stickers, you left. That was it. The whole site was built around one thing — selling products at conventions and online.

I loved that era. But it's not the focus anymore.

When I sat down to rebuild this site, I kept asking myself the same question: what is this place supposed to be now? The "shop" is only open a few weeks a year when I'm stateside. So what is the website the other 50 weeks? I'm not just a product guy anymore. I teach courses. I design characters. I have digital resources I architect for artists. I write. I judo. I travel.

I landed on this: a central hub.

Think of it like an airport terminal, or a train station. You land on the homepage and you see doors to multiple destinations. Portfolio — that's the gallery, the actual art. Courses — that's AJTEACH, where I teach character illustration. Downloads — brushes, tutorials, digital tools. Shop — stickers, pins, decks, prints, when it's open. Blog — you're here right now. Discord — my art community. About — my story.

Each portal leads somewhere different. Some of them lead off-site entirely. The courses live on their own platform. The shop toggles on and off. But this site is the central crossing. The place everything connects.

I designed it to feel clean. Black and white base. Modular sections. The art provides all the color. I didn't want it to look like an Amazon storefront or a typical Shopify template. I wanted it to feel like you're walking into my art gallery that happens to have a gift shop in the back, a place to sit outside and think, and exhibitions of intrigue.

The shop runs in "gallery mode" most of the year. You can still browse everything — see the stickers, the decks, the pins — but you can't buy. It's a portfolio. When I'm back in LA and ready to ship, the buy buttons returns. When I leave, they turn off. Simple.

This setup exists because I don't want to be defined by one thing. I spent a decade being "the sticker guy." I'm proud of that work. But that's not the whole picture anymore. I've become multi-dimensional as a person, and I've built entire ecosystems that also deserve a spotlight and easy portal to access. This site is the whole picture.

So look around. Click the doors. See what's behind them. I'll be here.

— AJ